Hydro Flask

Copywriting: Campaign Concept, Sell-in, Manifestos, Taglines, Headlines, Video Concepts, Website Copy, Product Messaging, Social Copy, Home Page, Email

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We helped Hydro Flask expand their brand with the idea of Unexpected Refreshment and about a billion headlines to place over color-on-color ads. They let us play with language and be visually clever to hype their two-walled design, promote product benefits, launch new products and a new fleet of colors.